Bonobos
REQUEST
Enhancing and building comprehensive
Enhancing and building comprehensive
360-degree brand awareness for one of America’s leading men's fashion brands.
CLIENT
Bonobos
Built for the Bold
Bonobos is known for redefining how men shop—with confident fits, bold patterns, and an approachable edge.
We helped evolve Bonobos’ visual identity into a cohesive, adaptive brand system that reflects its confident, witty voice—seamlessly extending across digital, print, and physical touch-points. Our goal was to strengthen brand recognition while maintaining the playful sophistication that defines the beloved brand.
We helped evolve Bonobos’ visual identity into a cohesive, adaptive brand system that reflects its confident, witty voice—seamlessly extending across digital, print, and physical touch-points. Our goal was to strengthen brand recognition while maintaining the playful sophistication that defines the beloved brand.
Out of Home
360° COHESION
From newsletters to OOH, we rolled out the identity across every touchpoint.
Website
Newsletter
Store Visuals
Social
Bonobos Golf
Other Projects
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Far North Agency is based in New York & Barcelona, serving clients worldwide.