Sustainable Investing with Refinitiv
REQUEST
An interactive article using data visualisations to educate and encourage people to invest in sustainability.
CLIENT
Refinitiv
Refinitiv - Investing in a Sustainable Future
THE CHALLENGE
Refinitiv sought to demonstrate the financial benefits of sustainable investing by highlighting that divesting from high-carbon emitters can improve returns. The challenge was to present this data compellingly, moving beyond abstract sustainability concepts to showcase concrete financial advantages.
Refinitiv sought to demonstrate the financial benefits of sustainable investing by highlighting that divesting from high-carbon emitters can improve returns. The challenge was to present this data compellingly, moving beyond abstract sustainability concepts to showcase concrete financial advantages.
Data-Driven Storytelling
OUR APPROACH
We designed an interactive experience that empowers users to explore the potential returns of an environmentally responsible portfolio. The platform utilizes real-time data and dynamic visualizations to clearly illustrate the performance of an S&P 500 index without the biggest carbon emitters.
We designed an interactive experience that empowers users to explore the potential returns of an environmentally responsible portfolio. The platform utilizes real-time data and dynamic visualizations to clearly illustrate the performance of an S&P 500 index without the biggest carbon emitters.
Demonstrating a
Compelling ROI
THE OUTCOME
This immersive, data-driven experience effectively communicates that investors can simultaneously contribute to a more sustainable planet and potentially achieve greater financial success, positioning Refinitiv as a thought leader in responsible investing.
This immersive, data-driven experience effectively communicates that investors can simultaneously contribute to a more sustainable planet and potentially achieve greater financial success, positioning Refinitiv as a thought leader in responsible investing.
Making Sustainability Tangible
WHY IT MATTERS
By marrying compelling visuals with rigorous data, we helped Refinitiv move beyond aspirational messaging to deliver an experience that demonstrates the measurable benefits of aligning investment strategies with sustainability. This empowers audiences to make informed decisions and view Refinitiv as a visionary partner.
By marrying compelling visuals with rigorous data, we helped Refinitiv move beyond aspirational messaging to deliver an experience that demonstrates the measurable benefits of aligning investment strategies with sustainability. This empowers audiences to make informed decisions and view Refinitiv as a visionary partner.
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Far North Agency is based in New York & Barcelona, serving clients worldwide.